Channel and Category Development Manager – Haircare - International Alumni Job Network

Channel and Category Development Manager – Haircare

Bangkok, Thailand (ไทย)

Job Objectives

  • Create category strategy development & guideline, focusing on pack & place.
  • Analyze EPOS sales data, consumer & shopper insight to identify opportunities in maximizing business across existing and new channels.
  • Allocate and manage promotional budget across channel to ensure optimize return on investment.
  • Provide promotion guideline and rules based on learning from post-evaluation and deliver category objectives.
  • Suggest price, promotion strategy and mechanic for new product launch and brand activation campaign.
  • Coordinate with cross-functions to implement category plan across channels.
  • Evaluate and review implemented marketing activities for developing future plan.


  • Bachelor or Master degree in job related field.
  • At least 4 years of trade marketing, category analyst and FMCG environment experiences.
  • Ability to analyze large amounts of data.
  • Excellent in English.
  • Good in presentation and negotiation.